A brand new image
More accurate transmission of brand positioning and concepts
More systematic overall and visually unified
To maintain competitiveness in a fiercely competitive market
Dream brand definition
- The first letters "DM" of "DREAM" are stylized to resemble an air compressor, emphasizing
the industry and brand identity.
- Represents the unity and common vision of the people of Dream, while highlighting the
industry leadership of Dream oil-free engines;
- The combination of starlight and DREAM brand concept in the upper right corner is also
a+symbol, representing the steady development of Dream;
- 100+also represents Dream products. The continuous exploration and innovation of Dream
people, together with market expansion, pursuit of dreams, and creation of the future!
- The combination of "DM" and the philosophy of "100+" represents Dream, with the numbers
symbolizing customers, branches/subsidiaries, win-win cooperation, and a shared future.
Brand Visual Identity Manual